Time for A Marketing Tune-up

By Michele Schermerhorn If you have been in business any length of time, I can assure you that habits, not conscious thought, are guiding your marketing actions. Many business people are great optimists, or they probably wouldnt have gotten into the game to begin with. They keep doing everything theyve ever done in the hope that one day it will produce results. STOP! Its time to get the brain back in the game! If you are like most people, each time you come across a new marketing idea you add it to your existing approach. You never think to weed out the approaches which havent yielded any fruit yet. You just keep adding more. Time for that to change! Marketing strategies and actions tend to accumulate. They hang around and continue to siphon off time from your day (even when they may not be working as well as you'd like). We get into habits of actions. Seldom do we take time in our busy schedule to really assess how we are spending our time. To improve your marketing, you'll need to clean out some old ways of working. Start to make this a habit. Every week, at a minimum, schedule time in your busy day for a marketing tune-up. Ask yourself the following questions during that tune-up: 1)Whats working in my current marketing efforts? 2)Whats not working at all? 3)Whats not working as well as it should and how can I improve it? Whats Working? These showed be hard to find. They are all the marketing actions you are taking which are successfully getting your name in print, driving traffic to your website or blog, making the phone ring, and selling product. What will we do about these? Keep doing them! In fact, is there a way to expand on a currently successful marketing tactic? Expand the places where you do traditional advertising? Write more articles? Advertise in more women-related ezines?
Try to expand the marketing actions that are working. Whats Not Working At All? Pretty obvious what we should do with these, right? Quit doing them. Dont live on the false hope that someday these tactics will surprise you. You dont have time for that luxury. Concentrate on whats working now and what can be improved. Whats Not Working As Well At It Should & How Can It Be Improved? Many of your marketing tactics may be yielding results, just not to the level you would like. Its time to assess these and determine ways to improve them. Maybe a lot of traffic is coming to your website but your conversion to sales is small. Then you need to redesign the website. What would make your site more attractive to potential customers? Dont know? Ask them! Add a survey form to your site. Ask your customer what they would like to find on your site. Be as ruthless as you can in assessing your site. Ask others to give you candid advice about your website and LISTEN TO THEM! In this same way, you will look at every marketing tactic which is yielding results but could do better. As you do this, you will be well on your way to improving the results of your marketing efforts and freeing up time from those actions that are failing you now. The hardest part of tuning up your marketing efforts is getting started. The time is NOW! Ready? Michele Schermerhorn has over 30 years experience in the business world and over 12 years running her own successful online businesses. She is President of Online Business Institute Inc. (http://www.obinstitute.com), authors a marketing blog (http://www.imarketblog.com), and regularly conducts free online seminars. Online Business Institute Inc. exists to Create Successful Online Business Owners One Person At A Time. Article Source: http://EzineArticles.com/?expert=Michele_Schermerhorn http://EzineArticles.com/?Time-for-A-Marketing-Tune-up&id=20563 cheap prescription ultram
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The Power Of Blogging May Be The Secret To Your Success

By Louis Dale If your new to the Internet Marketing business and unsure of where to start, then creating blogs may be the ticket to your success online. Why are blogs so powerful on the Internet today? There are many reasons why a blog can be beneficial to your business. Some of the most important reasons will become apparent after reading below: First of all, it doesnt cost a dime to create a blog. Theres no need to spend 18 dollars registering a new domain name every time you want to test out a new market. You can easily test the market by creating a blog and then using a variety of promotion techniques to get targeted visitors to your blog. Visitors love blogs, why?, because it will give them the opportunity to speak their minds which will benefit you because theyre contributing to your blog. Just think how much the search engines will love your blog because of all the content being added daily by genuinely interested visitors. Blogs are easy to create. Two 300 word article posts can be enough to create a quality blog and once indexed receive search engine traffic. Blogs will enable you to meet people considered experts in the field. Think how many business partners you could potentially meet through a simple blog youve created. Blogs can be used as means to get traffic to your website. Search engines love it when a quality blog is linked to a website and both are sharing similar information. To learn about how to earn money through blogging be sure to visit SelfEmploymentSecrets and take the free Blogging For Gold Tutorial. Article Source: http://EzineArticles.com/?expert=Louis_Dale http://EzineArticles.com/?The-Power-Of-Blogging-May-Be-The-Secret-To-Your-Success&id=496514 where to buy soma
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The 3 Kinds of Marketing

By Daniel Wadleigh To clarify and best describe the 3 kinds of marketing, it is necessary to lay out how customers are found, and why they respond to various approaches. There are three markets: 1) "I've decided to buy something, and I'm actively looking." 2) "I've been thinking of buying something but have been putting it off." 3) "I didn't realize your product/service could do that for me - affordably." Scenario #1 is usually for commodities - products and services with known cost and benefit. These are price-sensitive sales, and how to add value is thoroughly documented elsewhere. This market is ready, willing and able. The vast majority of business transactions are done this way because there is a built up demand with market share being the goal - a piece of the pie. Scenario #2 is where they are willing and able, but they just haven't bothered to pull the trigger yet; they aren't "ready." This is a market where good ads inspire them to act because of "special offers." They may need an offer along the lines of, "Buy today and we'll throw in a_____ ." This market does not have to be as price sensitive as the ones who "call you" if you structure it. Get them to come to you, or, go to them and you've solved 75% of the sales effort and eliminated 75% of the chance of them shopping for price. Helpful seminars work well - as opposed to pure selling sessions. Both scenarios 1 and 2 are for mature markets where the heavier margins have been leveled out by competitive bidding. Scenario #3 offers a whole new ballgame. You get new values that they weren't aware of. There are a lot of people who are both open-minded to believing the claims of legitimate and verifiable benefits, and, like to be frontrunners who try 'What's new;" it has a tonic effect on boredom. Depending upon both the margin per sale and if it has inherent repeat business, you need to choose which marketing effort is best. Direct mail, radio and telemarketing can be used to these ends - a combination of all 3, if ifs affordable, is best. One thing about telemarketing: not only is it two-way communication - which demands an immediate decision - but, you find things. This means that while you are looking for a sale of a specific product/service, if you ask, it's amazing what else falls out that you won't actually be looking for. These discoveries were on their minds to begin with - it's the best of both worlds of scenarios 2 and 3. In review: Scenario 1 "You're buying, I'm selling - at a better value." Scenario 2 "You've been thinking - it's an irresistible time, at our better value" Scenario 3 "Here's what's new in benefits to you." Daniel Wadleigh is a nationally published marketing consultant and has programs for start-up and existing businesses including effective web sites, e-mail/database, other non-internet ways to drive them to your website, and low cost ways to get more new customers. Go to: http://www.more-new-customers.com to get free copy of "Marketing to Men vs. Women- the 8 different responses" and a Free copy of "Market Research- 7 Questions to Ask to Start-up and 7 to Ask to Improve Any Business." Article Source: http://EzineArticles.com/?expert=Daniel_Wadleigh http://EzineArticles.com/?The-3-Kinds-of-Marketing&id=140558 phentermine from union pharmacy inc
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Best Cell Phones - Cell Phone Shopping 101

By [http://ezinearticles.com/?expert=Samantha_Goode]Samantha Goode Before the advent of cell phones, communications may not have been as convenient, but life was definitely less complex. Since their introduction into society, the design, features and package plans have evolved to the degree that we now have to do research on cost comparisons and option customization, as well as peruse technical manuals in order to learn how to operate these gizmos before we can ever hit that send button. Simply put, we need to find the best cell phone for meeting our needs, and its going to take a good deal of time to do so...or maybe not. In the interest of cutting through a lot of the red tape when it comes to isolating the different types of cell phones that are available to consumers today, lets take a look at some of the more popular brands on the current market: Verizon Wireless Among the many types of cell phones that Verizon offers, there are myriads of features to be considered when shopping for the phone thats right for you or your loved ones, if youre planning to surprise someone with the gift of communication.
Motorola While each particular model offers its own set of standard features and options, some of the perks that you can expect to find include two-way text messaging, wireless internet readiness, speed dialing, one-touch emergency access, vibrating option, dozen of ringer options, 500-entry phone book and SMS messaging. Nokia On most models, youll find standard features such as color display, various timer types, SMS messaging, two-way text messaging, vibrating option, internet wireless readiness and about a dozen more ringer options than that of the Motorola line. In addition, special features may include an alarm, voice dialing, memo recorder, built-in stopwatch/calculator/scheduler, games and custom graphics for screen savers and wallpaper. Samsung This company offers a rather advanced line of cell phones, some of which include options such as Microsoft Windows technology, audio/video color clips, an expansion slot, voice notes, voice recognition, full-color screen, downloadable games, speaker phone, built-in digital camera and the ability to work on documents, spreadsheets and other types of Microsoft applications all of these are in addition to the standard features that most other companies offer, such as SMS messaging, wireless internet readiness, two-way text messaging, etc.
Cingular Wireless This company, too, offers a wide variety of cell phones from different manufacturers, each with its own set of standard and special features. The defining factor for choosing Verizon, Cingular or some other type of company over another is often the pricing structure and how much you actually get for your money.

Sony Some of the highlights that you can expect from this manufacturer include a x4 zoom digital camera, video camera, PC synchronization, instant messaging, wireless multi-player gaming, modem capability, e-mail, picture caller ID, hands-free dialing, multiple language capability, voice memo, to-do list, mobile web browsing, streaming multimedia viewing capability, customizable faceplates, graphics, themes and a great deal more. Blackberry This specialized line of cell phones offers a comprehensive package for those who need something more than just a phone. In addition to the basic cell phone functions, this line also offers features which include e-mail that offers up to 10 separate personal or business accounts, Bluetooth wireless technology, high-speed downloads, Microsoft applications (Word, Excel, PowerPoint and PDF), backlit QWERY keyboard, icon menu, attachment viewing capability, full PC synchronization, wireless modem, customizable graphics/themes, mobile web browsing and lots more. Audiovox Advertised as one of the thinnest and lightest cell phones on the market, the products in this line offer Class 2 Bluetooth wireless technology, high-speed data downloads, Windows Media Player, expandable miniSD memory slot, Windows operating system, digital camera, MP3 player, video capture, infrared port, voice-driven menus, games, polyphonic ring tones, instant messaging, mobile web browsing, predictive text entry, phone book with multiple numbers per name, 175 x 220 pixel color display, hands-free dialing with up to 50 customizable voice tags, modem, four-day standby capacity and a multitude of other features that make this device more like a floating office than just a cell phone.
Siemens Mobile Siemens offers a couple of different lines of cell phones, including their mobile phone and their next generation products. While these tend to change with the progression of time, since theyre specific to particular models, there are some outstanding features that are offered within both of these two lines.
Mobile Phones Of the many mobile phone models that are currently available through Siemens, some of the features that youll find include a built-in video/digital camera, instant e-mail access, full-size keyboard capability, Bluetooth technology, comprehensive business features, robust packaging (similar to a rugged laptop), phone pilots, downloads, 3D games, icon menus and even a special outdoor model for emergency workers that has sirens, flashing lights and special rescue features. These and dozens of other features are available on the various models in the Siemens mobile phone line. Next Generation Phones With their sleek design and attractive packaging, the phones in this line offer a lot in the way of cell phone convenience, including features such as comprehensive multimedia functionality, full line of state-of-the-art entertainment options, virtual assistant, Bluetooth portable car set with wireless telephony technology, music and video downloads, rugged packaging for outdoor use and built-in translators (accommodating languages such as English, Portuguese, Italian, German, Spanish and French), push-and-talk capability (similar to the walkie-talkie concept), as well as stunning new designer packaging that targets the business community, young adults, women and much more.
Finding the best cell phone may be a bit complex, but most manufacturers offer enough in the way of available options to provide something for everyone no matter what their needs are. Whether youre looking for a cheap cell phone, designer cell phone, rugged cell phone or one that performs most of your daily on-the-job functions, these can be found through local communications merchants, as well as through online major search engines. In addition to cell phone comparisons, youll also find cellular phone plans, wireless phone plans and cell phone ratings through online research, allowing you to find that best cell phone whatever it happens to be. About The Author: Samantha Goode is a freelance technology writer who loves to provide tips to consumers shopping for [http://www.a1-cell-phones.com/index.html]cellular phones, [http://www.a1-cell-phones.com/cell-phone-plans.html]cell phone plans, and [http://www.a1-cell-phones.com/cell-phone-accessories.html]cell phone accessories. Article Source: http://EzineArticles.com/?expert=Samantha_Goode http://EzineArticles.com/?Best-Cell-Phones---Cell-Phone-Shopping-101&id=45015 online pharmacy xanax
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Blinking - Control It Or Show Your Worst

By H. Bernard Wechsler Ever become suddenly aware of your eyes blinking? When your eyes are blinking more than 30x per minute you are under excessive stress. Of course you are not counting blinks-per-minute but you instinctive know when it is out-of-sync. When you notice other people blinking a lot of eye-lashes flickering they often are lying through their ! Normal is 15 to 30 blinks per minute, and it is directly linked to our emotions.
Excessive blinking interferes with your concentration reducing it up to 25%. Blinking is one of those things like blood pressure, heartbeat, and breathing that are invisible to us. When you become aware of your own or anothers blinking something serious is up. Pay attention. Weird Facts Mental patients go into blinking overdrive when the subject under discussion causes them anxiety or tenseness. Most folks blink around 20 closures per second when they are relaxed. Each blink lasts just one-quarter of a second. In the presidential election of 1996 Republican Bob Dole blinked an average of 147 times per minutes, Democrat Bill Clinton, just 99 times per minute. When the subject of teen drug use was discussed, Clinton blinked 117 times per minute. People who regularly appear on TV as professionals blink 31 to 50 times per minute, about twice their natural relaxed rate. We blink the fastest when face-to-face in a love relationship, speaking in public, and when lying. Call them Love Signals, Stranger-Anxiety-Deception. For those who must know where the feet grow from blinking is controlled by the brain area called Superior Colliculi. Nerve impulse travel from the vision center, and end up at the facial nerves motor muscles. The activating force is the neurotransmitter Dopamine, stimulating the RAS, Reticulating Activating System. When its your own fast-blinking stop and use one of your two-minute Behavioral Intelligence Strategies to relax your body and mind. When you are blinking your way through a test you are on the cusp of failure. Stop and take control. Blinking while taking to someone associated with a personal relationship career or romantic is a road sign that means - Stop! - Icy When Wet! - Danger-Ahead! Breathe-Stretch-Shake Let-it-Go! Whats a sure-fire strategy to stop wild-eyed blinking in its tracks? What works best is a triple-header of Breathe-Stretch-Shake Let-it-Go! - which takes no more than two-minutes. This strategy combines deep-breathing with stressbusting, muscle-release, and finishes with an anchor to knock-off heavy-blinking in the future. Do exactly what it says: deep-breathe, then stretch and extend your arms and legs, and shake your entire body like a dog after getting wet.
Finally slap your hand on a flat-table and either aloud or silently emotionally repeat Let-it-go! Never focus your attention on the blinking movement itself it accelerates the anxiety. Focus on a new behavioral-strategy to send blinking back where it came from. Mantra A mantra is a Sanskrit word meaning protection through repetition.
Repeat a mantra for even thirty- (30)-seconds, and you begin to physically and mentally relax. An EEG indicates our brainwaves move from Beta to Alpha, into relaxed-concentration. Any time you are stressed, including before giving a presentation, taking an interview, or testing close your eyes and deep-breathe, and repeat your mantra Shreem. In less than two-minutes you feel rested and raring-to-go. This mantra strategy also works to reduce excessive-blinking by 65% - merely by doing two-minutes of diaphragmatic-breathing using your mantra S-h-r-e-e-m. Heres How While inhaling - subvocalize the first-syllable of your Mantra S-h, by drawing-it-out during the inhalation. On exhaling, the second syllable R-e-e-m is expelled s-l-o-w-l-y. S-h-r-e-e-m is a powerful mantra for calming your monkey-mind, while adding up to 25% to your concentration-skills. Any time you are stressed, including before a presentation, taking an interview, or testing close your eyes, deep-breathe and repeat your mantra S-h-r-e-e-m. In less than two-minutes you feel rested, raring-to-go with a peak-performance. Conduct your own scientific research: whip-out your BIS two-minute-strategy when you require stressbusting and optimal-performance. Author of Speed REading For Professionals, published by Barron's
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Electroconvulsive Therapy - Updates from Harvard Medical School - What Are the Benefits and Dangers?

By [http://ezinearticles.com/?expert=Charles_Donovan]Charles Donovan Memory loss attributed to electroconvulsive therapy (ECT) may to a large extent be associated with how the treatment is administered, according to a study of patients referred to one of seven hospitals in the New York metropolitan area for ECT. "The team found that electrical waveform and electrode placement had marked cognitive effects. Sine wave stimulation resulted in pronounced slowing of reaction time, immediately and 6 months following ECT. Bilateral ECT resulted in more severe and persisting retrograde amnesia than right unilateral ECT."
The above paragraph is not easy to understand. The message is that if you are contemplating ECT for your depression, it is critical that the ECT clinician be highly skilled, experienced and up-to-date on the latest ECT techniques. Dr. Harold Sackeim of New York State Psychiatric Institute commented that ECT is currentlythe most effective short-term antidepressant and its adverse cognitive effects can be substantially reduced, if not eliminated, by adoption of advances in technique."
The results were reported in the February 2007 issue of Neuropsychiatry. ECT Effectiveness In February of 2007, Harvard Medical School published a special report investigating the effectiveness of ECT and explaining its dangers. Here is a quick summary: ECT does not cause any damage visible on brain scans
The most common complaint is short-term memory loss
Memory retrograde( events that occurred before treatment) declined with each treatment
Memory anterograde(ability to absorb new knowledge) declined with each treatment
Memory usually returns to normal within a few weeks, but not for all patients and all respects
Researchers have agreed that most patients suffer some permanent memory loss In controlled studies, ECT had a response rate of about 70%, even though it usually isn't attempted until other treatments fail. "Like other treatments for depression, ECT is no cure. About half of the patients relapse within a year and require maintenance ECT treatments. The high relapse rates are not surprising given that most people who undergo ECT have particularly severe symptoms" What are the dangers? Here is a quick summary: ECT does not cause any damage visible on brain scans
The most common complaint is short-term memory loss
Memory retrograde( events that occurred before treatment) declined with each treatment
Memory anterograde(ability to absorb new knowledge) declined with each treatment
Memory usually returns to normal within a few weeks, but not for all patients and all respects
Researchers have agreed that most patients suffer some permanent memory loss. According to the special 2007 Harvard Medical School report, the placement of the electrodes and the type of electric current make a big difference in improving patient outcomes and memory loss. Originally, electrodes were placed at the templates on opposite sides of the head( bilateral placement). Two new innovations: Placement of both electrodes on the same side( unilateral placement), usually the right
A new ECT machine that produces brief intermittent pulses instead of continual electrical stimulation. This allows for an electrical dose that can be adjusted so that it just is strong enough to cause a seizure. Researchers determined that these newer procedures greatly reduced the memory loss. There is still more extensive research required about these new ECT procedures. If you are considering ECT, I think that three things are critical: 1. Your psychiatrist should clearly identify you as a good candidate for ECT
2. The clinician that administers the ECT must be highly skilled with extensive experience in ECT
3. The anesthesiologist should be up-to-date on the latest strategies when administering the muscle relaxant and the anesthesiology It should be noted that there is no relationship between the potential effectiveness of vagus nerve stimulation and lack of effectiveness with ECT. I had a series of fifteen unsuccessful ECT treatments in 1998. Thankfully, in April of 2001, I was implanted with the vagus nerve stimulator. The therapy completely changed my life, I still have the implant, I don't feel the stimulation, the remarkable response has been sustained (i.e. "Prozac poop out) and there was no absolutely no cognitive impairment. Charles Donovan was a patient in the FDA investigational trial of vagus nerve stimulation as a treatment for chronic or recurrent treatment-resistant depression. He was implanted with the vagus nerve stimulator in April of 2001. He chronicles his journey from the grips of depression thanks to vagus nerve stimulation therapy in his book: Out of the Black Hole: The Patient's Guide to Vagus Nerve Stimulation and Depression His all inclusive book prepares depression sufferers to make an informed decision about this ninety-minute out-patient procedure. It is a "must read" before you discuss this treatment with your psychiatrist. A prescription for the procedure is required from an M.D. and it is covered by most insurance plans. He is the founder of the http://www.VagusNerveStimulation.com Web Site and Bulletin. His blog is http://www.MyDepressionSpace.com Article Source: http://EzineArticles.com/?expert=Charles_Donovan http://EzineArticles.com/?Electroconvulsive-Therapy---Updates-from-Harvard-Medical-School---What-Are-the-Benefits-and-Dangers?&id=492822 phentermine usa pharmacy
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Texas Holdem Tournament Strategy - Poker Tournament Fundamentals

By [http://ezinearticles.com/?expert=Rick_Braddy]Rick Braddy This is the second in the Texas Holdem Strategy Series, focusing on no limit Texas Holdem poker tournament play and associated strategies. In the first installment, we examined a real-world tournament scenario and how to handle a particular class of difficult players the "maniacs", aggressive, wild players that are commonly encountered in todays poker tournament venues. In this article, well examine the techniques that were used more closely to best these players, along with stitching a Texas Holdem tournament poker strategy together with some good poker tournament fundamentals. Lets begin with some foundational elements of any winning tournament poker strategy clearly understanding our priorities. In poker tournaments, each player's primary objectives are: 1. Survival first and foremost, surviving to play at the final table, and ideally to be the last surviving player (the winner!) is of paramount importance. 2. Building and Protecting that Chip Arsenal - to survive increasingly large blinds and tougher competition at the latter and final tables, a player must build up and sustain a "chip arsenal" - a substantially large stack of chips - early enough in the competition to be capable of surviving and taking various necessary, calculated risks from time to time. This must be accomplished without risking the entire tournament and building that chip arsenal in the process. Failure to build an early chip lead is a sure ticket to being eroded away once the blinds and antes increase, chewing away at your stack until youre cornered or dead. 3. Sustained Focus concentrating on your game plan, attacking when the right cards and situations present themselves and converting those opportunities into profits, while avoiding killer momentary lapses of reason (i.e., making occasional mistakes by not paying close enough attention). Focusing like this over an extended period of time is much more difficult than it seems, requiring a constant vigil, self-awareness and self-discipline. 4. Adaptability as the tournament progresses, its critical to recognize when the game dynamics change and quickly adapt to new conditions such as: Number of players at the table Style of the players Size of your chip stack vs. opponents Odds the pot is giving you, especially as blinds and antes increase New players arriving that are initially unknown quantities New table youve been moved to and avoiding mistakes. Since Texas Holdem tournament events are specifically designed to progressively eliminate players, your foremost objective must be to survive and protect your stack of chips. Taking unnecessary risks is a formula for disaster and an early trip homesomeone can always get lucky against you. Demonstrating the patience to hold back and attack at the most opportune moments, when the odds favor your success, and with a proper battle plan in mind is critical. While others are visiting and socializing, daydreaming, watching the waitresses, and otherwise taking their eyes off the ball, when youre at a tournament table, its time for your focused attention on the game at hand. This kind of extended attention span becomes increasingly difficult to maintain, so rest up before playing in a tournament do not play when tired if you can avoid it. I also recommend against alcohol while playing, as it leads to impaired judgment and fatigue. Here are some basic guidelines to use when playing in poker tournaments or at any table where there are many players that you don't know well: 1. Prepare and Refine your Battle Plan when you enter a tournament, you're going to be fighting a "battle" for survival - against the blinds, the antes, fatigue, as well as against the other players. Would any good military commander go into battle without having first surveyed the battle field, understood the enemy and its tactics, and without having a well-conceived battle plan which takes these facts into account and ensures success? Of course not! If they did, they probably wouldn't live to tell about it. You shouldn't go into a poker tournament without having completed some pre-planning for the battle ahead either. Think about your plan and several things youll do in each typical situation ahead of time. Refine this once youre at the table as your battlefield unfolds before you. 2. Start out slowly. Be patient. Use the early tournament period, while the blinds are still low, to study everyone at your table, identifying the most likely prey, understanding their habits and play styles. Use this time to mentally prepare and refine your "battle plan" for transferring their chips into your stack. Its best to formulate several strategies during your pre-tournament planning, and then refine each one as you see how the game is actually shaping up, the types of players at your table and how youll approach each situation. 3. Set the Stage play a few ugly hands early, limping in occasionally and feeling your way around the table with the other players while the blinds are still low, playing a few hands you wouldnt normally even consider. This prevents you from starting out with a table image as a solid or tight player; otherwise, you may not get the action youll need when you do get those pocket rockets (AA) and great opportunities later. 4. Know Your Own Table Image - Everyone develops a "table image". Be aware of your own table image, and be careful to mix your game up along the way so that you can't easily be "typed". Once others can predict your behavior and your likely reaction to a given situation, they'll definitely use it against you. For example, if you play mostly premium hands and fold at the first sign of trouble, other players will quickly type you as weak and will steal you blind, taking advantage of that knowledge by representing hands they dont actually have so youll fold. If you project that image, know it, so you can trap them with a good hand make the most of it, since that will definitely destroy your weak table image In the first article, I let several aggressive players push me around a little early on, then limped in and dropped out on a few draws, so they all thought I was a tight, weak player and a good target for their aggressive style of play. Letting them push me around some, while not losing much to them, conditioned these aggressive players to push me even harder when they absolutely shouldn't have a huge error on their part that I converted into a chip leadership position. 5. Be Careful, Protect Your Stack You must protect your stack and survive until you get some good hands you can use, so be careful to expend that chip depot deliberately and judiciously always with purpose. When a player raises you significantly, you must think: 1) how much of my stack can I afford to invest in this one hand, 2) can I win this hand if I play it fully, and 3) what kind of play will yield me the most chips and give me the best overall odds to win against this particular player. 6. Get a Real Hand and Extract Its Value - don't go up against maniacs and aggressive raisers without a real hand - and definitely, do not challenge them while youre chasing a draw! Their strength is their bravado and wild, aggressive betting style - it's also their biggest weakness. When you do get a real hand that you believe is a winner, you must get the most value for it by extracting as many chips as possible from the other players: Hit aggressive players head-on, triggering their aggressive response systems, and be willing to stick it out with them, re-raising them all-in if necessary since you know youre likely in top position, or Trap them with a check-raise play. You can often just let aggressive bettors take the initial lead, betting into you and thereby become pot-committed, leading them to putting many or all of their chips at risk. Thats another reason you'd better have a real hand whenever you challenge the aggressive players they typically just will not fold or back down, and Bet enough to extract a significant chip profit from the opponents, without forcing them to fold, if youre sure you have the winning hand. 7. Pay Attention and Focus Outwardly - watch everyone and everything that's going on at your table. Don't daydream, and for Petes sake do not focus on your own hand! As a general rule of thumb, spend 3 times as much energy and time trying to determine what other players are holding (especially when youre not in a hand), gauging their play and betting styles, and refining your battle plan - than you do thinking about your own hands and play. You wont be playing that many hands if youre a good poker player, so use this available time wisely. 8. Play the Pot Odds - most people think too much about their own hand and what they might draw next. That's because calculating and playing the pot odds isn't yet second nature to them. If that's you, then you definitely need to get the poker odds ingrained into your subconscious mind, so theyre second nature and you don't even need to think about them while youre playing. Find yourself a good Texas Holdem poker odds calculator, practice with it, and youll learn the odds of drawing each type of hand and find that you dont need to think about them. 9. Bluff for the Pot from Good Positions - as the blinds and antes increase, the size of each hands pot becomes substantial. Bluffing for these pots from proper positions (e.g., acting late with a big bet, acting first with a semi-bluff hand and bigger bet) is a good way to hold your own while everyone else struggles against the blinds. 10. Play the Player the key to winning in poker is to get other players to make the wrong play, which you then profit from. To do this, knowing your opponents, understanding what kinds of hands they play, whether theyll fold when bluffed, and knowing when its time to lay down your hand to simply survive and play another is crucial. The alternative is to do what many players do - just leave most everything to chance and play the game in a random, unpredictable fashion with whatever hands youre dealt; a.k.a. gambling. They say "those who fail to plan, plan to fail", and that hope is not a strategy a couple of my favorite sayings that come to mindhave a plan, and execute it. You must be prepared to mix up your play enough that players aren't sure what to expect from you. It's helpful to "shift gears" from one mode of operation to another from time to time. It's also recommended to play the opposite from everyone at the table; e.g., if most everyone is playing tight overall, then loosen up your play and take advantage of them by overplaying some hands, going on some draws, and a few semi-bluffs. If the table becomes loose, tighten up and attack with a good hand or trap them. Remember, aggressive players' egos usually can't handle being overtly raised or publicly challenged. They expect to be the preeminent raisers and dominate the game, so they'll often re-raise or go all-in in order to leverage their aggressive position against you. Be ready! You can just about count on it. When they push you at the wrong time, sock it to em! You can use these types of players to build up your chip arsenal and possibly earn yourself a seat at the final table. There arent any absolutes in no-limit Texas Holdem tournament strategy, which is one of the things that make it so entertaining and challenging. These are just a few good tips and techniques that will help you get started and do reasonably well against some good players and some aggressive ones. Finally, it's been said "if you can't spot the sucker at your table, it's probably you!" I love this saying, because it's so true. If you do your pre-planning and have confidence in your game plan, along with an ability to observe the opponents and apply the proper techniques against different kinds of players, youll go far in Texas Holdem poker tournaments. So, there's your first set of Texas Holdem poker tournament strategies. I sure wish someone had condensed things down like this for me when I first started playing. It wouldve saved me years of learning it the hard way. Enjoy. Good luck! Rick Rick Braddy is an avid writer, Texas Holdem player and professional software developer and marketer for over 25 years. His websites and [http://www.poker-sidekick.com]Texas Holdem poker software specialize in helping people become better Texas Holdem poker players. If you're a poker player, be sure to visit his BetterHoldem.com [http://www.BetterHoldem.com/]Texas Holdem poker website today and learn how you can play better Texas Holdem, too. 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Can Small Restaurants Avoid Getting Eaten Up By Large Food Franchises? Part 2

By Kym Moore Lets face it; we are a nation of food critics committed to the ongoing search of delectable cuisines to satisfy our hungry palettes. Television channels like the Food Network, cooking segments on syndicated talk shows, restaurant magazines and guides, local and national news broadcasts, as well as newspaper sections and radio segments, echo our love for food. I am intrigued with one particular television program filming the host of the show, who is a culinary connoisseur, traveling to different cities nationally and internationally, focusing on the challenge of spending a certain amount of money per day on food. The amount that she has to spend must cover breakfast, lunch and dinner, including tax and gratuity. She asks many of the local residents in the places she visits, to recommend a good, affordable restaurant to eat at. The two things that tantalize a tourists taste buds are good food at an affordable price. So what if your restaurant is not a mega franchise? Use that to your advantage. Let your diners know that big things come in small packages! Exceed their expectations of your restaurant. Believe it or not, customers remember those little extras that keep them coming back. Since you may be at a disadvantage with "not" having a big advertising budget, here are 7 creative marketing strategies that you can implement right now: 1. Capitalize on advertising your cuisine, specialty dishes and prices. 2. Put a bowl at one end of your checkout counter and let patrons drop their business cards in it or have them sign up for a monthly drawing where youll be giving away a dinner for two. 3. Collaborate with a local spa, popular retail store, or local radio station to give away a FREE dinner for two in exchange for FREE advertisement. At times, some radio stations will post these little promotional plugs on their websites, especially if you advertise an estimated value. 4. FREE Food coupons are a great incentive to offer to other establishments for their top salespeople covering a designated contest period. (ie. car salespeople, insurance agents or other businesses employing sales associates.) 5. Email a Whats New newsletter to customers that would include daily specials, special holiday offers, availability of gift certificates/gift cards and special recipes. 6. On the back of some of your business cards, print an announcement that the cardholder is entitled to receive a FREE desert with an entre purchase. 7. If you offer catering services for weddings, birthday parties, anniversaries, retirement parties, etc., be sure to advertise this service. Having a small restaurant doesnt mean that you have to be small-minded. Think big and reap big profits from customers who entered hungry, but left full and enjoyed their dining experience. Kym Gordon Moore is a creative marketing strategist for Moore 2 It Productions and coordinates cost effective, creative marketing packages for budget conscious new authors and new small business owners. http://www.moore2itproductions.com She is the author of the eBook, Alphabet Soup: 5 Main Ingredients for Turning Words into a Bowl of Hot Topics! Many of her articles, essays, short stories and poems appeared in a variety of magazines, newspapers, ezines and anthologies. http://www.kymgmoore.com Article Source: http://EzineArticles.com/?expert=Kym_Moore http://EzineArticles.com/?Can-Small-Restaurants-Avoid-Getting-Eaten-Up-By-Large-Food-Franchises?-Part-2&id=392162 non prescription valium
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